The Periodic Table of SEO Success
Search engine optimization (SEO) may seem like alchemy to the uninitiated. But there is a science to it! Search engines reward pages with the right combination of ranking factors or “signals.” SEO is about ensuring your content generates the right type of signals. Check out the great chart below that summarizes the major factors to focus on for search engine ranking success (thank you Search Engine Land for sharing the graph and to Column Five Media for the infographic design).